Exec Produced the digital Brits in 2013 - providing sessions, formats & behind-the-scenes pieces from the first announcements of the critics' choice to the days following the show.
Our content pushed more than 30 million views on the Brits YouTube channel, and 88k subscribers, Plus, it was awesome.
My favourite features were the journeys to the awards - we followed along with 4 acts on the journey to the event. Rudimental & Paloma Faith vids below...
The terrestrial broadcast of the awards rightly plays up front for everyone's attention, and features some brilliant moments - and we took and repackaged that stream as we went for exactly that reason. That didn't stop us from making sure our own coverage of the events and red carpet wasn;t equally as stellar, though. We has Zane Lowe giving us the backstage tour, and Paloma herself took a stint on the red carpet for us...
It was a bigger job than the average: 40 crew on the day, live-feeds, videos being turned out at a rate of knots, and all directed brilliantly by Kenny Cavey, with the LoveLive social team making it the most successful digital Brits to-date.